An excellent restaurant web design boasts both form and function. It isn’t enough to merely focus on the aesthetic elements of the online domain – it needs to be practical and easy to navigate. To attract and engage an audience, it needs to blend both aspects in equal measure. While it isn’t easy to achieve, it’s also essential. A website is usually the first point of contact between the consumer and the business, after all. If yours fails to impress and hold their attention from the outset, likely, your dining establishment won’t generate the desired conversions. Beyond that, it may even affect its ranking on the search results and create potentially irrecoverable setbacks for the business. To this end, we have laid out five unique designs in this article that will encourage users to learn more about your restaurant and turn them into paying customers. Keep reading to learn more.
1. Liceas
A design created from WordPress, Liceas presents restaurateurs with a minimalistic but elegant design for their websites. It successfully combines both visual facets and user experience in the layout of the design, ensuring that it piques the interest of prospective diners. It will also keep them invested in the content of your online domain. Whether it’s allowing the business to display pertinent information like business hours, contact info, and location on every web page or presenting them with the opportunity to showcase their dishes with high-quality images, it can help restaurants entice customers to give them a try.
2. Caravan
Like Liceas, Caravan delivers a classically simple and straightforward design. Everything that any customer would need, be it the menu, reservation, address, and other relevant information can be immediately available to them with a single click from the navigation menu of the homepage. It doesn’t do anything too fancy. As a result, there are fewer distractions and clutter that can overwhelm users, making it an excellent option for restaurants looking for an effective and clean site for their businesses.
3. Jack’s Bar
As its name suggests, Jack’s Bar created this single-page design for their establishment in London. The one-page approach allows them to simplify their online domain for their visitors’ benefit and include what is needed to limit distractions and maximize their conversions. Since every piece of information that visitors will likely need is already made available all on the same page, it saves time having to navigate around the different web pages of the site. It also includes a video that displays their atmosphere and enhances the appeal of the website even more.
4. Pho Web design
Another web design created from WordPress, Pho, takes a more visual approach to its overall design. The custom icons it uses for their navigational menu doesn’t just stand out and make it easier for users to find what they are searching for, but it also makes it more aesthetically pleasing. It also incorporates its social media pages into the design, greatly leveraging them.
5. Amsterdam Brewhouse
More than a simple restaurant, the Amsterdam Brewhouse incorporates its online store, event bookings, and tour schedules apart from information on the kitchen and brewery. Furthermore, the website organizes all the information in an aesthetically pleasing way that will best appeal to its visitors and generate more sales in the process.
Conclusion
Few things are more vital to the success of a business than web design, and restaurants are no different. By taking inspiration from the above mentioned examples, you’ll be able to incorporate elements that won’t just attract internet users but also engage and turn them into followers.
